Orange rolls-out ‘up to 20MB broadband’ as standard
Orange is making up to 20MB download speeds a standard across all its home broadband packages within the Orange broadband network area as part of a price plan refresh.
The pledge to provide faster download speeds builds on Orange’s commitment to enhance its broadband service, and ‘evolve’ the company’s home broadband offering in the UK.
Orange will be offering download speeds of up to 20MB to all new customers on its broadband network.
As well as introducing the new speeds, Orange is also refreshing its home broadband portfolio, part of which will see all new customers able to download the multimedia content they want, with an unlimited download usage allowance across all price plans that is subject to fair usage.
The broadband refresh will be supported by a new integrated marketing campaign under the strapline “No more speeding fines”, designed to highlight the new download speed and which will feature across a combination of press and outdoor advertisements, direct mail and online advertising as well as throughout Orange shops in the run up to Christmas.
Source: Netimperative
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