BBC to open iPlayer technology to third parties
The BBC will open the iPlayer to third party broadcasters to allow them to create their own versions of the video-on-demand platform, the Corporation has announced.
Speaking at media technology conference IBC 2009 in Amsterdam, BBC director of future media and technology, Eric Huggers, said the BBC was looking at how it could work with international broadcasters.
Until now the iPlayer has been exclusively for BBC content. However, according to Huggers, searches on iPlayer for non-BBC content were prominent, so working with external partners made sense.
Source: New Media Age
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http://www.nma.co.uk/bbc-to-open-iplayer-technology-to-third-parties/3004388.article
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