Commercial & Business Development in Digital

Delivering tangible revenue from Digital channels is a core consideration for most B2C and B2B businesses. Whilst transactional Ecommerce retailing offers a clear business model, many other industry sectors are challenged on how Digital can work for them and deliver revenue.

Ecommerce and advertising are now established channels to market, but the scope of what a business can do within Digital is constantly changing, as the consumer trends evolve the space is increasingly more competitive.

Commercial acumen and a keen eye on the business development opportunities are now essential requirements in all Digital marketing or product development roles, as is an appreciation of the technology platforms and the user experience.

A recruiter that understands this interdependency is more effective at working with both hiring managers and the professionals that will make money from online, mobiles and IPTV channels.

The Bearing Partnership Network therefore includes professionals who manage some or all of the processes involved with setting the Digital strategy, taking new commercial propositions to market and negotiating the deals with partners, revenue shares, margins and contractual terms and licensing.

Common roles Bearing Partnership recruit for in this are include:

Partnership Manager – Brands and Affiliates

Digital Licensing

Digital Product Manager

Digital Rights Management

Commercial Manager – Digital

Business Development Director

Digital Agency Ad Sales

Sponsorship