The 6 Degrees Blog - The Archive

Marketing jobs fell at the end of 2010 but are 26% up overall

6 January 2011

“Marketing & PR job opportunities fell back in December but rose 26% up year on year, according to Reed’s Marketing Job Index. National job opportunities in marketing dropped by 9 Index points in December on the previous month, reversing a …

I Spy hires Head of Social Media

6 January 2011

“I Spy Marketing, the digital marketing agency, has appointed of a new head of social media and head of paid search. Aalia Walker has been hired as new head of social media, which has previously been overseen by an account …

Dow made MD at Penguin Children's – Barton moves on

6 January 2011

“Puffin m.d. Francesca Dow is to become managing director of Penguin’s Children’s Division, as m.d. Stephanie Barton leaves the publisher to “embark upon a new challenge”. Barton has worked at the company for 26 years, employed variously across Pearson, DK …

Future Publishing hires Porteous from IPC – Thrower fills the role at IPC

6 January 2011

“Future has poached Nuts publisher Clair Porteous from IPC to fill the role of group publisher for its film portfolio, which includes Total Film. Porteous will join on 7 February, when current film group publisher Stuart Galbraith will move to …

News Corp sells Fox Mobile Group

23 December 2010

“The latest in News Corp.‘s year long divestitures in its digital unit is Fox Mobile Group, which the conglomerate announced Wednesday was sold to Jesta Group. Financial terms of the deal were not disclosed. The sale of FMG was long …

Google hires SVP of Digital Distribution from Paramount

21 December 2010

“Google (NSDQ: GOOG) has turned to Hollywood to fill out its content team, hiring Malik Ducard, who is currently senior vice president of digital distribution at Viacom-owned film studio Paramount, according to sources. Ducard declined comment and deferred to Google …

Disney.com Executive Yanover moves on

20 December 2010

“It’s over for Paul Yanover at Disney (NYSE: DIS) Online. The chief architect behind the rebuilding of Disney.com is leaving to “pursue new opportunities outside the company,” as he told staffers Friday morning in an internal e-mail (full memo below). …

News of the World iPad app Launched

20 December 2010

“News International has launched an iPad app, which allows users to download The News of the World, and content from its glossy The initial download of the app is free but readers can buy additional editions of the best-selling UK …

Digital Chief Finnegan Resurfaces as CEO at Geomentum

20 December 2010

“Mediabrands CEO Matt Freeman has made another big hire at the IPG media buying and planning hub: Sean Finnegan, who left his post as digital chief of Publicis Groupe’s Starcom MediaVest Group two months ago, has been named CEO of Mediabrands’ …

WPP Digital invests $5m in Buddy Media – which manages business' Facebook presence

8 November 2010

“Buddy Media, which scored a $23 million funding round earlier this month, has raised an additional $5 million from WPP Digital. The investment is the basis of a global partnership between WPP Group and Buddy Media, which helps companies manage their …