17° February | BrandAlley | Microsoft | Roku | Pinterest | Kodak | Bilbary

17 February 2012

New Initiative

This week the short-list for the Paypal etail awards has been announced. Asos, Mr Porter and BrandAlley UK feature on the lists, among many others. BrandAlley has become the first UK private sales site to launch a mobile platform, with an aim to have 10% of revenue through mobile in the next year.

10° February | Squared | EMI | Net-a-Porter | Starbucks | The British Library |

10 February 2012

New Initiatives

There has been news that iTunes accounts are being hacked and having things stolen and changed. Although Apple is staying relatively quiet about it, they are crediting most customers.

3° February | Huff Po | Nintendo | Facebook | Marie Claire | Toshiba

3 February 2012

New Initiatives

The Huffington Post is due to launch an online live TV channel, with about 12 hours of programs, 5 days a week, so far being likened to a never-ending talk show. Meanwhile the Gov.uk site opens for public trial this week. It is so they can consolidate all the government service sites currently spread over multiple domains. The new site should save £50m per year.

27° January | Huff Po | Napster | Moo.com | Facebook | Wikipedia

27 January 2012

New Intiative

Pure’s subscription-based music service has launched. They are offering a free trial for the cloud based service. Google has revealed a new ‘unified’ Terms of Service Agreement, which will be in place as of March.

20° January | Pearson | MegaUpload | Google Maps | Foursquare | Kindle Lending

20 January 2012

New Initiatives

This week, the Lovefilm-Netflix war continues as ABC signs with Lovefilm. Big disruptions occurred on the web across the world when websites ‘blackedout’ to protest against SOPA & PIPA , whilst Mark Zuckerberg blogged about his outrage, leaving Facebook un-disrupted.

13° January | Digital Literacy Campaign | Grooveshark | BBC | Facebook | CES

13 January 2012

Happy Friday 13th, I hope your day’s been lucky so far.

New Initiatives

The Guardian today, starts its £9.99 monthly subscription for its iPad app content. It is unlike its iPhone app, which allows 3 stories to be read for free before requiring a monthly subscription. However there is some speculation at the success of this new paid content, since the guardian.co.uk website is still free for all content, which may drive iPad users to their site instead of their app.

6° January | Starbucks | Netflix | Trinity Mirror | Yell | Burberry | Google+

6 January 2012

New Initiatives

A happy new year to everyone!

To kick-start 2012, Starbucks has now bought its Pay-by-app feature to the UK for iPhone users, but they must have a loyalty card to be able to open or use an account. An Android version is not on the market as of yet, but is expected to be released soon.

22° December | Intel | EA Games | BBC | ASOS | Super Bowl | ‘Let It Snow’

23 December 2011

New Initiatives 

eHarmony, the online dating site, has launched its first UK produced marketing campaign which will start on Boxing Day. This comes as Intel break into the mobile market with the first Intel-powered smartphone. It looks impressive with Blu-ray quality videos and fast & smooth web browsing.

16° December | Crayola | iTunes Match | Aurora | Megaupload | My Space

16 December 2011

New Initiatives

Publishing marketeers are looking to Christmas day as an opportunity to reach new readers receiving e-readers for Christmas. The main strategies involves newsletters being sent out and discount offers from most publishing houses including Bloomsbury, Random House and Simon & Schuster.

9° December | Future | Nokia | Deezer | HBO | Starbucks | Xbox

9 December 2011

New Initiatives

Ultraviolet, the cloud based service to manage content across multiple devices  is being launched in the UK with the support of 75 companies, with a hope to reduce piracy in the media industry. 21 companies have secured licenses to use it in the UK so far with Warner Brothers to make all released over the coming year Ultraviolent enabled.